"Cosmetics Market Insight in Vietnam E-commerce 2024 - How to Win" is a report crafted by Feedforce, a seasoned agency with extensive experience from Japan. Drawing from paid data from various reputable sources, including Supermetrics, Younet Media, Q&Me, and certified reports from Vietnam's Ministry of Industry and Trade.
The trend of online cosmetics shopping in Vietnam is on a steady rise, with projected revenue expected to soar to USD 2.66 billion by 2024, with e-commerce channels accounting for 20.2% of this total. With such substantial growth potential, leveraging accurate insights from this report will be instrumental in helping businesses devise effective marketing and business strategies tailored to capitalize on this burgeoning market.
The report proposes a holistic view of market trends, user behavior, and branding activities undertaken by major players in the industry. From there, specific strategies suitable for SMEs are proposed.